SBC Companies Continue Commitment to Southern California Hispanic Market by Supporting the Largest Hispanic Heritage festival in the State.

Santa Ana CA, (July 18, 2005) – The SBC family of companies today has been named the presenting sponsor of the Fiestas Patrias California street festival in the heart of Southern California’s Latino communities – Santa Ana. Started in 1989, this cultural festival has grown to be the largest Hispanic Heritage festival in the State over the last 17 years.
Fiestas Patrias California Presented by SBC will celebrate Mexican Independence Day on Saturday and Sunday, September 17th & 18th, through the streets of Santa Ana’s Historic Downtown. The event will feature music, concert performances, carnival rides, flavorful foods and special celebrity appearances by top Latin stars. Performances over the weekend will take place from the SBC Main Stage located at the intersection of Fourth and Broadway.

Hours for the event are: Saturday, September 17th from 11am–10pm and Sunday, September 18th, from 11am–9pm; and admission is free.In addition to its commitment to Fiestas Patrias, SBC companies have played a major role at Fiesta Broadway 2005, Los Angeles’ huge “Cinco de Mayo” festival, sponsoring one of the event’s four concert SuperStages and using performances from their stage to launch the Spanish-language portion of www.SBC.com/BlueRoom .For more information on SBC products and services en Español, visit www.sbc.com/espanol. For more information on Fiestas Patrias California Presented by SBC, contact Mitchell D. Liday at (310) 914-1933, Mitchell@AllAccess.LA or visit www.FiestasPatriasCalifornia.com.